Digital Innovations & Marketing Committee


Digital Innovations & Marketing


Co-President: Mrs Laetitia de Seroux-Gerhardt, JCDecaux Asia

Co-President: Ms Premanjali Gupta, Criteo

Co-President: Mrs Emilie Tisserand, Mediakeys Singapore


French Chamber Contact: MéIanie Thibault


The Digital Innovations & Marketing Committee organises meetings and breakfast talks on new tools and trends related to the marketing & communication sectors.

Catch a glimpse of our Breakfast Talk with Mr Jacques Seguela:


Photo Gallery

Committee Documents (members’ only)

Feb 2017 |

Creating Winning Digital Ads - Ipsos.pdf

Dec 2016 | The peaks of shopping: Creating a rollercoaster of emotions - Fitch.pdf
Dec 2016 | The Joy of Shopping: It’s all in the Mind – Fitch.pdf
Oct 2016 5 Ways to improve your ecommerce revenues - AT Internet.pdf
Sep 2016 Building Customer Lifetime Value - Microsoft.pdf
Sep 2016  Building Strong Brands in the Increasingly Complex Marketing Environment - TNS Singapore.pdf 
Jun 2016 Crowdsourcing for Brands with Millennials - eYeka.pdf
Jun 2016 The Quest For Personalized Marketing - Criteo.pdf
May 2016 Introducing Planet 21 - AccorHotels.pdf
May 2016 The challenge of change the role of business in sustainable development - Corporate Citizenship.pdf
Apr 2016 Design Thinking Innovation Games - Palo IT.pdf
Oct 2015 Regulatory Framework for Marketing in Singapore - Luther LLP.pdf
Sep 2015 | Loyalty and CRM trends - Edenred.pdf
Jun 2015 Value of Emotions - Unruly.pdf
Apr 2015 Building your reputation as a business on social media - Tesla.pdf
Mar 2015 Discovering Generation AAA - Agility Research and Strategy.pdf
Dec 2014 Desperately Seeking Differentiation - Dragon Rouge.pdf
Nov 2014 Changing Media Landscape - Rudder Finn.pdf
Jun 2014 | The Taste & Smell - IFF.pdf
May 2014 Balancing Global and Local Perspectives in Marketing & Media Strategies - Mediakeys.pdf
May 2014 Global, Local, Glocal - Veolia Water Solutions & Technologies (SEA).pdf
May 2014 Boosting Innovation Potential - Mr Mario Varvoglis.pdf

Past Events

17 Apr 2013 - 08:30
Speakers: Mr Siddharth Surana, Digital Director, Havas Media Singapore; Mr Olivier Legrand, Senior Director Marketing Solutions, Asia Pacific and Japan, LinkedIn
15 Jan 2013 - 08:30
Speakers: Mr Guillaume Sachet, Head Strategic Planning at MediaCorp
28 Nov 2012 - 08:30
Speakers: Mr Michiel van Selm, Director, Financial Services Industry Practice, PwC LLP Singapore ; Mr Louis-Bernard Carcouet, Product Manager, PropertyGuru
24 Oct 2012 - 08:30
Speakers: Ms Marine Obin, Marketing Manager APAC, Interparfums