08:30 to 10:00
11 Oct 2016
Analytics is now a core part of any digital business. Yet, even if it seems obvious we have to use online data to improve business, information overflow makes analytics always a mystery and it remains hard to derive actionable insight from data.
In this presentation, AT Internet will show you 5 analyses you should do to your ecommerce sites. The purpose is not to say "I use digital analytics" but "I can increase revenue from digital analytics".
One of the world’s major players in digital intelligence since 1996, AT Internet helps companies measure their audience and optimise their digital performance across all channels. AT Internet's analytics solution is used on more than 20,000 sites and applications around the world, across all industries. With more than 200 employees, the company is present in 32 countries via its customers, subsidiaries and partners.
About the Speakers:
- Mr. Pierre-Henri COURTEY, Digital Analytics Consultant, AT Internet
After studying marketing and web marketing at INSEEC Business School of Bordeaux, Pierre-Henri joined AT Internet 3 years ago as a digital analytics consultant. Pierre-Henri is responsible for giving product feedback, managing customer support, and developing projects with Southeast Asian companies.
- Mr. Fai-Keung NG, Regional Director, AT Internet
Fai is a digital marketing and analytics leader with over 14 years of global work experience worldwide. Before joining AT Internet, he had worked at Yahoo! for 8.5 years and was one of the early practitioners of performance marketing. After moving to Singapore, his responsibility spread across all facets of Yahoo!’s business in Southeast Asia. At AT Internet, Fai manages and executes the Southeast Asia business plan with full responsibilities of Business Development, Consulting, Marketing, Operations, HR, Legal, etc. for this region.
- Please note that this event is restricted to French Chamber members only -
Please note that photographs and videos may be taken during the event for news and publicity purposes.