Cross-border Transport Management System and Retail Execution Platform announced at Last Mile Fulfilment Asia 2018

Thursday, 12 April, 2018

Powata, a Singapore-based technology company focused on retail execution and logistics, is announcing two new developments as it exhibits at Last Mile Fulfilment Asia in Singapore.


“Improvements in productivity at key to growth in the retail and logistics spaces. We focus on building versatile technology solutions that easily integrates with the existing systems of our clients, in order to digitise processes done manually or on inadequate software” says JC Bouglé, co-founder and Managing Director of Powata.


Retail Execution Platform


Optim Suite is a web interface and mobile app to help retail staff perform their work and for their management to get real time automated reporting. Optim Suite can assist the following people:

  • Sales promoters,
  • Field salespeople,
  • Merchandisers,
  • People in charge of stock take/stock management,
  • Market research staff.


Optim Suite can integrate with ERPs, CRMs and other platforms to ensure an efficient data flow.


“A lot of these tasks are still performed using paper, spreadsheets and photo sharing apps”, says JC Bouglé.


Cross-border Transport Management System (TMS)


While many TMS are targeted to e-commerce companies, Optim Logistics, Powata's enterprise-level TMS, is targeted mainly to logistics companies and large corporates. Powata usually customises this TMS to customers' requirements. With new features for cross-border truck deliveries, Optim Logistics is adding functionalities that will solve issues in tracking and optimising land deliveries in South East Asia.