Activity

Created in 1975 by the merging of Ricard and Pernod, the Pernod Ricard Group has gradually grown to become the co-leader in wines and spirits it is today – a decentralised group, with nearly 19,000 employees worldwide and a comprehensive portfolio of brands present through owned distribution network in 80 countries.

Since 2001, the group has led three transformative acquisitions (Seagram, Allied Domecq and Vin&Sprit).

Pernod Ricard has a large portfolio of premium international and local brands. Thirty-seven premium international brands are organised in the House of Brands, prestigious names in which the group makes substantial investments and on which it bases its development.

THE TOP14 SPIRITS AND CHAMPAGNE BRANDS

  • 2 global icons: Chivas Regal & Absolut; 
  • 7 strategic premium spirits brands: Ballantine’s, Beefeater, Jameson, Kahlua, Malibu, Ricard and Havana Club; 
  • 5 prestigious spirits and champagne brands: Martell, The Glenlivet, Royal Salute, Perrier Jouët and G.H.Mumm.


5 PRIORITY PREMIUM WINE BRANDS 
Jacob’s Creek, Brancott Estate, Campo Viejo, Graffigna and Kenwood

18 KEY LOCAL SPIRITS BRANDS
Through their strong local presence, particularly in the off-trade segment, they ensure the group’s leadership in strategic markets.

In Asia the group is headquartered in Hong Kong. With a strong presence in Southeast Asia, Pernod Ricard Singapore is responsible for the businesses in Singapore, Indonesia, Laos, Cambodia, Myanmar and Thailand

  • Address:

1 Kim Seng Promenade #11-09/12 Great World City West Tower SINGAPORE  237994

 

  • Site Web:

http://www.pernod-ricard.com

Close

Get your copy of FOCUS Magazine Issue 81: Implementing New Energies