Event report

Webinar: The future of Marketing: Why database email marketing should be your best channel?

Although the landscape will be different, the purpose of marketing remains the same. To that end, what will the future of marketing look like?

Database email marketing is a form of direct email marketing that involves collecting contact data, organising contact data, and using this information to start personalised and targeted marketing and sales engagements. It allows marketers to leverage the high ROI of email marketing (4X better than social media) and boost it through highly personalised communications.

In this webinar, Basheer Cassim, Founder and CEO of Leadbook took a deep dive into database email marketing and how it can shape the future of marketing.

Thank you Basheer and our participants!